Eshin Direct

People should be celebrating in the streets.

ATV World looks like they’ve fired the English voiceover talent. The guy was atrocious. Straining to sound serious, overemphasis on all the wrong words, and generally annoying copy. When Dongguan Hotels hired the guy for the voiceover in their TVC’s, you almost wonder the sorry state of affairs when someone thinks that this “talent” from a leading network in Hong Kong thinks that he will add a sense of prestige to their marketing.

Thankfully, a ATV in-house TVC for an upcoming run called Miyasaki’s Fantasies completely omits the voiceover, using instead using original composed music. And a voiceover for The Closer actually sounds like a real newsreport on a serial killer. Well, it’s a step in the right direction.