Autopilot Customer Service

The height of customer services is when a company autodials your number and instead of a human operator speaking to you, you get an automated telephone system.

Firstly, it’s rude.

Secondly, if automated telephone systems are a big obstacle to people calling you in the first place and your customers only do it when they actually desperately need something, which marketing genius thought that your revenue source would actually stay and listen to the end on a call they never initiated? Incidentally, companies do know that these systems are a big cost saver in reducing the number customer service reps, aka monkeys, they have to field. At the end of the day, it’s a false economy and cost savings should be found in building a better service or product, or professionally dealing with issues.

The additional bite is that this last customer service auto-annoyance was in Cantonese. Now, I know I’m a foreigner here and the onus is me to speak the local language, but while English remains an official language here, it’s unforgivable for a company who can afford these costly telephone systems to not offer an English version. Essentially, they have wasted their time and mine since I have no idea what I’m supposed to do.

Idiots.


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